What is Archipelago?

Competitive insurance is the foundation of the built world facilitating investment, job growth, and resilience. In the face of an ever more rapidly changing world due to climate change and income inequality, Archipelago is making insurance more accessible to more businesses by transforming how information about properties is captured so that owners, brokers, and insurers can share complete, documented, and accurate primary data about each unique property. With Archipelago, the risk is priced more fairly, portfolios improve their resilience and more capital is confidently unlocked creating a future for everyone. Fusing more than a century of insurance risk modeling with cutting-edge AI and database expertise, Archipelago is the only platform that captures primary source data on properties, ensures the right people manage that information, and securely shares it with their broker and insurance partners.

On Archipelago, commercial real estate owners, managers, brokers & insurance carriers efficiently map their portfolios, manage their risks, and underwrite them using a mix of machine learning and human intelligence. Our founders have grown multiple companies through IPOs and acquisitions. We embraced remote work when we were founded in 2018 and welcome people to come to our San Francisco headquarters or New York offices. Archipelago is backed by Canaan, Ignition Partners, Zigg Capital and Scale Venture Partners.

What is the Experiential Marketing Manager?

As the Experiential Marketing Manager, you will be driving Archipelago’s virtual and physical experiential marketing program across all market segments. This will include sourcing, scoping, and seamlessly executing sponsored events, facilitating event speaking opportunities, creating memorable Archipelago events such as dinners, conferences, and virtual events. Additionally, you will collaborate with our market partners to create experiences for their brokers, underwriters, relationship managers, and clients.

As the Experiential Marketing Manager, you will collaborate across all market segments and help Market Development leaders leverage experiential marketing as a core element of their go-to-market growth strategies. You will be a penultimate brand ambassador and ensure that every experience with Archipelago is extraordinary. You will be passionate about measuring the contribution of your experiential programs on each segment and to overall growth (engagements, velocity, revenue influenced).

Things you’ll do

  • Create experiential programs that convey trust, innovation, and respect as attributes of the Archipelago brand

  • Manage the experiential marketing calendar
  • Manage all aspects of every experiential program including pre-event communications, event operations and staffing, post-event communications, and analysis
  • Solicit, contract, negotiate and manage vendors delivering experiential marketing
  • Enable all Archipelagans to participate in events and properly represent the brand
  • Create activations that amplify the event experience
  • Manage the experiential marketing budget
  • Methodically manage experiential marketing providing transparency to the CMO and overall leadership team
  • Join cross-functional teams to develop segment-specific experiences
  • (in the future) Develop and manage a team of experiential marketing associates

Things you bring to the role (and we’ll want proof)

  • Excellent experiential marketing track record for more than over 7 years
  • Organized, communicative, and collaborative
  • Creativity and passion for the brand
  • Strong vendor management and negotiating skills
  • Team player
  • SAAS and/or insurance and/or real estate experience
  • Ambition to grow future leaders

What Archipelago offers you is the opportunity to:

  • Build a company that changes people’s lives around the world
  • Join a welcoming team committed to innovation
  • Choose where and when you work and on what based on mutual trust
  • Consume unlimited snacks and drinks if you spend time in our office space
  • Work for experienced leaders committed to creating the best professional experience of our team’s careers
  • Travel (if possible) to bi-annual all company retreats around the world - the February one is in Japan!
  • Earn a competitive salary, benefits, options
  • Work in a healthy and honest environment focused on delivering value to our customers and each other.